The effect of tobacco control policies on smoking prevalence and smoking‐attributable deaths. Findings from the Netherlands SimSmoke Tobacco Control Policy Simulation Model

Smoking prevalence and smoking-attributable deaths in the Netherlands can be reduced substantially through tax increases, smoke-free legislation, high-intensity media campaigns, stronger advertising bans and health warnings, comprehensive cessation treatment and youth access laws. The implementation of these FCTC/MPOWER recommended policies could be expected to show similar or even larger relative reductions in smoking prevalence in other countries which currently have weak policies.