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July 21, 2016Journal of Public Policy & Marketing

The Case for Moral Consumption: Examining and Expanding the Domain of Moral Behavior to Promote Individual and Collective Well-Being

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Authors

YLYuliya Komarova LoureiroJBJulia BayukSTStefanie M. Tignor

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Loureiro et al. (2016) studied this question.

synapsesocial.com/papers/69dd1fbcd111c0385b35a0d3https://doi.org/10.1509/jppm.15.148
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