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This study investigates how anthropomorphic features in AI impact user trust and decision-making processes.

April 22, 2026The European Journal on Artificial Intelligence

The Role of Artificial Intelligence (AI) Anthropomorphism in Shaping User Trust and Decision Logic in Digital Systems

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This study investigates how anthropomorphic features in AI impact user trust and decision-making processes.
Developed a moderated mediation model based on social cognition and trust theories.
Conducted a controlled experimental design with simulation-based validation.
Analyzed the interactions between anthropomorphism, user experience, and task criticality.
Anthropomorphic cues significantly boost user trust, which mediates their effects on decision logic.
User experience strengthens the relationship between anthropomorphism and trust.
Task criticality reduces the influence of trust on decision-making outcomes.

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Study examines AI anthropomorphism's influence on user trust and decision-making, suggesting design enhancements for digital systems.

Belghachi Mohammed (2026) studied this question.

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