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To outline national research approaches regarding cinema as art and industry, focusing on Bulgarian cinema post-1989.

April 29, 2026Sociological Problems Journal

National Cinema and the National Film Market in the Age of Globalization

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To outline national research approaches regarding cinema as art and industry, focusing on Bulgarian cinema post-1989.
Analyzed national research approaches to cinema
Explored the impact of Hollywood on national film identity
Summarized trends in Bulgarian cinema production and consumption
Investigated the intersection between public interest and market forces
Identified increased interest in contemporary Bulgarian cinema over the last decade
Highlighted the ambivalent attitudes towards Hollywood
Examined the relationship between artistic discourse and market effects

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Demonstrates the impact of globalization on national cinema, highlighting production and consumption challenges in Bulgaria.

Alexander Donev (2018) studied this question.

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