The Values Reflected in Gönül Dağı: A Data Mining Study *

July 5, 2025

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Key Points

This research aims to identify the root values reflected in the series Gönül Dağı based on viewer comments.
Used data mining methods for document analysis of viewer comments
Analyzed a total of 186,211 comments from the first 75 episodes on YouTube
Applied quantitative content analysis utilizing artificial intelligence tools
Viewers strongly associate the series with values like love, respect, and friendship.
Cultural values and traditions resonated significantly with the audience through the series.
Specific episodes prominently featured these values, particularly episodes 57, 41, 65, and 4.

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Data mining identifies cultural values expressed through audience comments on Gönül Dağı, suggesting significant viewer engagement.

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Gültekin et al. (2025) studied this question.

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