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January 1, 1957Public Opinion Quarterly

The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis

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EKElihu Katz

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Elihu Katz (1957) studied this question.

synapsesocial.com/papers/6a006830e92f4a033c8546c3https://doi.org/10.1086/266687
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