What question did this study set out to answer?

To evaluate the mechanisms, predictive validity, and empirical utility of implicit measures in assessing psychological constructs such as attitudes, stereotypes, and self-esteem.

December 23, 2002Annual Review of Psychology

Implicit Measures in Social Cognition Research: Their Meaning and Use

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Authors

RFRussell H. FázioThe Ohio State University MOMichael A. OlsonSan Diego State University

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Implication

Review synthesizes indirect measurement tools across social cognition research, highlighting predictive validity and theoretical challenges in assessing unconscious attitudes.

Key Points

To evaluate the mechanisms, predictive validity, and empirical utility of implicit measures in assessing psychological constructs such as attitudes, stereotypes, and self-esteem.
Reviewed empirical and theoretical literature on indirect measurement techniques across behavioral science.
Focused specifically on priming procedures and the Implicit Association Test to assess construct validity and context sensitivity.
Examined conditions governing the correspondence between implicit and explicit measures as well as behavioral predictability.
Implicit measures provide useful alternatives to direct self-reports by mitigating standard response biases across multiple domains of social cognition.
Predictive validity and the correlation between implicit and explicit measures depend heavily on situational context, underlying cognitive mechanisms, and construct malleability.

Cite This Study

Fázio et al. (2002) studied this question.

synapsesocial.com/papers/6a007aa7da5c1eb07f2dacde https://doi.org/10.1146/annurev.psych.54.101601.145225

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Implication

Review synthesizes indirect measurement tools across social cognition research, highlighting predictive validity and theoretical challenges in assessing unconscious attitudes.

Implicit Measures in Social Cognition Research: Their Meaning and Use

Discussion

Member takes

Implication

Key Points

Cite This Study

Implicit Measures in Social Cognition Research: Their Meaning and Use

Discussion

Member takes

Implication

Key Points

Cite This Study

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