⌘+K

Pulse Explore Clubs Researchers Journals

Home Clubs Explore

July 1, 1968Journal of Marketing

Benefit Segmentation: A Decision-oriented Research Tool

View Full Paper

Ask AI

Bookmark

Share

Authors

RHRussell I. HaleyBaruch College

Discussion

Loading...

Member takes

Implication

Key Points

Key points are not available for this paper at this time.

Cite This Study

Russell I. Haley (1968) studied this question.

synapsesocial.com/papers/6a016641831589f3542e1bb7 https://doi.org/10.1177/002224296803200306

View Full Paper

Ask AI

Bookmark

Share