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January 1, 1984Journal of Marketing

A Model of the Distributor's Perspective of Distributor-Manufacturer Working Relationships

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Authors

JAJames C. AndersonJNJames A. Narus

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Anderson et al. (1984) studied this question.

synapsesocial.com/papers/6a08fbb02757fd3263d396eehttps://doi.org/10.2307/1251511
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