Discourse analysis uncovers cognitive and narrative framing in internet news texts, indicating how strategic storytelling shapes reader perception and emotional response.
In today's world, internet news plays a central role in how people learn about events and form opinions.Englishlanguage news texts found online not only report facts but also shape how those facts are understood and remembered.This article takes a closer look at the strategies behind that influence -how language, structure, and storytelling techniques work together to guide readers' perception.The study focuses on two key aspects: cognitive and narrative parameters.Cognitive strategies include the use of familiar frames and scripts, emotionally loaded words, metaphors, and sentence structure -all of which affect how easily the information is processed and how strongly it resonates.Narrative strategies, on the other hand, involve how stories are told: the order of events, the role of characters, emotional appeals, and the use of direct quotes or vivid scenes.These elements turn a simple report into a more engaging and memorable story, helping readers connect emotionally and draw conclusions.The research is based on examples from English-language news websites, blogs, and social media.It shows that news writers don't just present facts -they build meaning through carefully chosen words and structures.By understanding how these cognitive and narrative tools work, we can better recognize how news texts influence public opinion and emotional response.Overall, the article argues for the importance of studying news through the lens of cognitive narratology -a method that combines how we think and how stories are told.This approach helps reveal what makes news persuasive, memorable, and impactful, and opens new paths for research in media, communication.
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Oleksandr Altgauz (2025) studied this question.
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