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This paper investigates the transformative impact of artificial intelligence (AI) and deglobalization processes on contemporary society, with a particular focus on redefining the discipline of sociology and educational paradigms. Through a critical analysis of opposing currents of digital integration and geopolitical fragmentation, and by synthesizing insights from the sociology of technology, education, and digital transformation theory, the study offers a conceptual framework for digital sociology as a new theoretical and methodological domain that examines how algorithms, platforms, and intelligent systems shape social relations. Three key aspects are analyzed: (1) the role of AI in reconfiguring social structures, (2) the consequences of deglobalization on the development of digital technologies, and (3) the necessity of reforming sociology education to prepare future researchers for a critical understanding of these processes. The study adopts an interdisciplinary approach, combining theoretical analysis with case studies. Its primary contribution lies in elaborating strategies for adapting sociological education to the conditions of digital transformation, fostering ethical reasoning, and promoting social responsibility.
Milojković et al. (Wed,) studied this question.