Belacan; Folklore, Cultural Conservation and Regional Promotion Based on Local Potential

Belacan Pulau Kampai is one of the foodfolk that must be preserved. It is a specialty food that is an expression of the local indigenous of the local community and ancestral heritage that has been transmitted across generations. This article explores the existence of belacan and identifies constraints faced by the community of Pulau Kampai related to belacan production, as well as strategies for revitalizing business sustainability and conserving local wisdom. This research was conducted in Pulau Kampai Village, Pangkalan Susu District, Langkat Regency, North Sumatra Province. The data collection techniques were participatory observation, in-depth interviews, and document studies. The results showed that the obstacles faced by the community in conserving the culture of belacan production are the need for more availability of raw materials (rebon shrimp) for belacan processing due to conflicts of interest among the fishermen. Therefore, it is essential to establish a customary institution or instrument that regulates the division of catch areas among fishermen. It is important to note that cultural conservation efforts must also collaborate with various stakeholders, especially local communities.