Learning style and training delivery mode preference

An exploratory study investigated the relationship between learning style and preference for training delivery mode. It was expected that learning style would influence learners’ preference for receiving training through classroom‐, computer‐, TV‐, print‐, or audio‐based delivery modes. A total of 165 employees from a large US financial institution completed the Kolb Learning Style Instrument and a survey measuring training delivery mode preference. Results found support for the expected relationship between the two, with convergers showing a stronger preference for computer‐based delivery and assimilators showing a stronger preference for print‐based delivery. However, results also revealed an overall preference for classroom‐based delivery for adults in the study, regardless of their learning style. Implications of these results for training design and delivery are discussed.