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June 30, 2012Journal of Social Marketing

Social marketing at the right place and right time with new media

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JBJay M. BernhardtDMDarren MaysAHAmanda K. Hall

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Bernhardt et al. (2012) studied this question.

synapsesocial.com/papers/6a10f79a8102eb4b66eecdefhttps://doi.org/10.1108/20426761211243964
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