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September 24, 2013International Journal of Bank Marketing

Service quality and customers’ purchase intentions: an empirical study of the Indian banking sector

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KCKoushiki ChoudhuryIndian Institute of Management Calcutta

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Koushiki Choudhury (2013) studied this question.

synapsesocial.com/papers/6a11fadaccefb17cd5ccd151https://doi.org/10.1108/ijbm-02-2013-0009
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