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January 1, 1998Journal of Accounting Research

Are Nonfinancial Measures Leading Indicators of Financial Performance? An Analysis of Customer Satisfaction

Christopher D. Ittner David F. Larcker

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Abstract

Christopher D. Ittner, David F. Larcker, Are Nonfinancial Measures Leading Indicators of Financial Performance? An Analysis of Customer Satisfaction, Journal of Accounting Research, Vol. 36, Studies on Enhancing the Financial Reporting Model (1998), pp. 1-35

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Cite This Study

Ittner et al. (1998) studied this question.

synapsesocial.com/papers/6a12679cfb24b1a422a5b306 https://doi.org/10.2307/2491304

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