Taylor Swift’s songwriting is frequently analyzed through the lens of confessional songwriting, blurring the boundaries between factual and fictional storytelling. This article proposes understanding her work as transmedia meta-autobiographies, a genre characterized by self-reflexivity and the questioning of autobiographical rules. Drawing on Mueller-Greene’s definition of meta-autobiography and intersectional theories, the study analyzes Swift’s lyrics, music videos, and paratextual elements, specifically focusing on selected works after her split with Big Machine Records, as this marks a different era in her creative work and is also linked to the discourse around her re-recordings. The analysis demonstrates how Swift utilizes transmedia storytelling to perform the act of remembering and writing, effectively staging her “self” across various media formats. This self-representation could according to the rules of the genre function as a counter-narrative to traditional male-centric autobiographical forms by centering girlhood. However, the article also highlights contradictions regarding authenticity and the commodification of this identity.
Stefanie Jakobi (Fri,) studied this question.