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March 26, 2012Strategic Management Journal138 citations

Enhancing mental models, analogical transfer, and performance in strategic decision making

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MGMichael Shayne GaryRWRobert E. WoodTPTracey Pillinger

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Gary et al. (2012) studied this question.

synapsesocial.com/papers/6a1590f4b2e0231f1582b054https://doi.org/10.1002/smj.1979
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