A functional analysis of metadiscourse markers in political discourse: Persuasive strategies in Netanyahu’s speeches

This study aims to examine the persuasive impact of metadiscourse (MD) markers in political speeches. It seeks to determine the extent to which MD practices contribute to the construction of persuasive discourse within this genre. To achieve this objective, a discourse analysis is applied to ten political speeches delivered by Benjamin Netanyahu, the Prime Minister of Israel. Hyland’s (2005a, 2005b) interpersonal models of MD are employed to investigate the frequency and persuasive impact of interactive and interactional devices utilized in speeches. The research has revealed that the persuasive intent conveyed through MD was largely dependent on the context. Consequently, Netanyahu often employed a combination of techniques to structure his discourse, influence audiences, capture their attention, and engage them in arguments. In addition, interactional devices were employed more frequently than interactive ones, indicating that engaging audiences in arguments and demonstrating one’s stance and assessment of propositions were more likely to contribute to the construction of a persuasive political speech. The research results can be shared with foreign and second language learners, instructors, and speakers to enhance their understanding of the linguistic and pragmatic conventions employed in political discourse. Additionally, it can shed light on how persuasive discourse is constructed using MD markers.