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Naturalistic, dynamic movies evoke strong, consistent, and information-rich patterns of activity over a broad expanse of cortex and engage multiple perceptual and cognitive systems in parallel. The use of naturalistic stimuli enables functional brain imaging research to explore cognitive domains that are poorly sampled in highly-controlled experiments. These domains include perception and understanding of agentic action, which plays a larger role in visual representation than was appreciated from experiments using static, controlled stimuli.
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Haxby et al. (2020) studied this question.
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