Examines art preferences in newspapers, highlighting the impact of media types on usage rates.
Public information offices spend big money on art for newspaper releases, but most of it doesn't get published. Is there a cure? Not sending what won't get used is a first step. This study indicates that daily newspapers are not as likely to use hometown photos while weeklies are not as likely to use graphs and charts.
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Morton et al. (1992) studied this question.
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