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The purpose of this work is to analyze the relationship between corporate entrepreneurship and leadership from the perspective of generation Z. In this work, a conceptual analysis of the recent literature on corporate entrepreneurship and leadership will be performed, also by identifying recent empirical evidence on generation Z, especially by focusing on what generation Z expects from work life and leadership. It has been identified that generation Z differs from its predecessor generations. Based on this finding, there is a need for a new and different leadership approach when engaging generation Z in corporate entrepreneurship. This leadership should be value-oriented, it should manage the expectations and share the values of generation Z. This conceptual work serves as a starting point for future empirical work by organizing its findings in four logical propositions. These propositions can be easily implemented in a corporate entrepreneurship setup; they are also testable in a research framework.
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Burak Erkut (2021) studied this question.
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