No Evidence for Ideological Asymmetry in Dissonance Avoidance

Nam, Jost, and van Bavel (2013) found that conservatives were more likely than liberals to avoid dissonance-arousing situations (viz., writing counter-attitudinal essays in a high-choice situation). A close replication of this original research was unsuccessful, as both liberals and conservatives avoided writing counter-attitudinal essays to similar degrees. We conducted an additional experiment that aimed to conceptually replicate Nam et al. (2013) , and to examine whether people whose ideology is threatened might be more likely to avoid dissonance-arousing situations. Again, liberals and conservatives were equally likely to avoid writing counter-attitudinal essays. Threat had no effect on these decisions. A meta-analysis of Nam et al.’s (2013) two studies, the two studies presently reported, and a third supplemental study provide no evidence for asymmetry in dissonance avoidance.