Improving the quantity and quality of attendance data to enhance student retention

This article draws attention to local and global attendance monitoring in higher education. The paper outlines benefits of attendance monitoring for both the individual learner and university, and compares traditional paper‐based attendance monitoring systems with an electronic system piloted in the Business School and School of Technology at the University of Glamorgan. Typical problems associated with attendance monitoring are examined, and both attendance monitoring approaches are evaluated in terms of quantity and quality of data capture. Finally, student views on having attendance closely monitored are evaluated. This paper is of interest to anyone who uses attendance data, particularly for those who work in the field of student retention.