Roles of Social Scientists in Crisis Media Reporting: The Case of the German Populist Radical Right Movement PEGIDA

This article examines the visibility of social scientists in the context of crisis media reporting by using the example of the German populist radical right movement PEGIDA. Based on previous research, a role typology was developed to serve as a framework for the empirical study. A content analysis of German newspapers demonstrates that social scientists are quite visible in the media coverage of PEGIDA and are presented mainly in the role of intellectuals. At the same time, new roles for social scientists are also discernible. Based on these findings, an extended role typology was developed to provide points of reference for further research.