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This is the first study in a series aimed at strengthening research in the emerging field of Indigenous entrepreneurship. A literature survey revealed two dominant themes: the need to reconcile tradition with innovation and the need to understand how Indigenous world-views and values impact upon enterprise. Four relevant theoretical contexts guided an empirical investigation employing depth interviews with 40 selected opinion leaders representing two cultures: Indigenous Australian and American Indian. Data evaluation culminated in the formal articulation of a paradigm for Indigenous entrepreneurship research. Discussion focused on utility of the paradigm and future research directions.
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Hindle et al. (2005) studied this question.
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