This article introduces the concept of identity framing by foil. Characteristics of this communicative mechanism are drawn from analysis of my personal archive of conservative hate mail. I identify 3 key adversarial identity frames attributed to me in the correspondence: elitist intellectual, national traitor, and gender traitor. These identity frames serve as foils against which the authors' letters articulate identities as real men and patriots. These examples demonstrate how foiling one's adversary relies on the power of naming; applies tremendous pressure to the target through identification and invocation of vulnerabilities; and employs tone and verbal aggression in what Burke identified as “the kill”: the definition of self through the symbolic purgation and/or negation of another.
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Dana L. Cloud (2009) studied this question.
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