Managers’ perceptions of the importance of supply, overhead andoperating costs

Examines the way in which managers perceive the relative importance of the three costs as applied to professional service firms, financial services firms and retail distribution and manufacturing. Managers′ perceptions may be determined by the nature of the business, the operational focus and the opportunities for the control of costs. Examines the existing literature for indications of the importance attached to each of these costs. Concludes that managers have more discretion of the control of operating costs where they represent a high proportion of the three types and where supply and overhead costs form a high proportion of total costs, managers can exercise discretion by challenging existing industry recipes through restructuring their operations.