A social software strategy for knowledge management and organization culture

In the information era, social software recently emerges as an effective tool for knowledge workers to collaborate and share knowledge. This article presents an analytical model in which a social software strategy is applied to complement an extant knowledge base to improve an organizational culture fit and achieve maximal profit. Capturing the mutual effects among social software, knowledge base and organizational culture fit, we determine the optimal level of social software and investigate how it changes with the crucial factors including the volume of knowledge base and initial organizational culture fit. This research provides valuable insights for practitioners to implement social software for knowledge management.