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The constant rise of over-the-top video consumption nowadays challenges the current Internet architecture. In this article, we propose a user-centric approach that helps the necessary reshaping of the content delivery ecosystem. We study how blockchain-powered smart contracts and network service chaining can be exploited to support such novel collaboration schemes. Finally, our findings suggest that the proposed solution can complement existing technologies by supporting a wide range of business cases while at the same time significantly reducing costs.
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Herbaut et al. (2017) studied this question.
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