Answers are grounded in this paper and cite their sources.
This study extends genre analysis beyond analysis of text to context and audience response, thus exploring the relevance of user-based analytical tools. Competing values profiling and user information needs analyses were performed on a small sample of CEO presentations delivered at the New York Society of Security Analysts. Analysis produced a typified presentation profile that was highly informational and secondarily relational; none were highly promotional or transformational. User content needs were met to some extent, whereas off-balance sheet information was largely ignored. For research, these analyses suggest the value of studying organizational genre from the perspective of audience response; for management, they provide preliminary data that may facilitate communication planning.
No takes yet. Share an insight, caveat, or question.
Priscilla S. Rogers (2000) studied this question.
Synapse has enriched 10 related papers. Consider them for comparative context: