Graduate program bridges management and information technology competencies, indicating industry needs met.
Organizations need personnel with competencies in both management and information technology in order to achieve a strategic advantage from information systems. This paper describes a master's level program, called the Master of Business Administration/Information Systems Management program, developed at The University of Texas at Austin to meet industry's needs for people who can bridge the management/information technology gap. It also summarizes the key success factors of this program.
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Dietrich et al. (1989) studied this question.
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