The Rewritten "Her": A Study on the Diminishment Mechanism and Gender Bias in the Translation of Modern Feminist Works' Titles

In recent years, numerous films and literary works centered on female protagonists have undergone significant gender-related alterations when their titles were translated into Chinese. This paper takes typical cases such as All I Wanna Do being translated as Fen Sao Da Lian Meng (roughly "Sexy Trouble League"), Young Woman and the Sea as Yong Zhe Zhi Xin ("Heart of the Swimmer"), and Legally Blonde as Lü Zheng Qiao Jia Ren ("Pretty Woman in Law") as entry points to systematically analyze the dual mechanisms of "stigmatization" and "erasure" behind such translations. The study finds that market logic, patriarchal discourse, and translation habits collectively shape gender bias in translated titles, forming a "paradox of the gaze": when female images can be exoticized or sexualized, the translation highlights gender; when female achievements deserve recognition, the translation erases gender. This paper further explores how such rewriting affects public understanding of women's issues and proposes the necessity of dialogue between academic research and public discourse, offering a critical perspective for gender studies in the field of cultural translation.