Randomized trial examines socio-demographic and epistemic factors of The Joe Rogan Experience audience, suggesting deeper cultural insights are necessary.
Key Points
This research aims to analyze the audience characteristics of The Joe Rogan Experience and their relation to broader cultural values. It seeks to clarify the influences of Rogan and the manosphere on listeners' ideological orientations.
Utilized two national probability samples collected in October 2022 (N=2,907) and November 2023 (N=1,000) to analyze audience data.
Explored correlations between JRE listening and factors like media consumption, epistemic orientations, and socio-demographic profiles.
Assessed the significance of traditional political variables compared to emergent cultural values.
JRE listening is strongly correlated with conservative media consumption and skeptical epistemic orientations.
Younger males and those with political distrust are more likely to listen to JRE, while partisanship does not significantly predict listening behavior.
Hostile sexism, authoritarianism, and racial attitudes show no reliable correlation with JRE listening when accounting for media diet.