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June 28, 2026Global Business and Organizational ExcellenceOpen Access

Modelling Critical Impeding Factors of Gamification Adoption: An ISM‐MICMAC Analysis

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Authors

WSWamika SharmaDKDinesh KumarAVAastha Verma

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Overview

Randomized trial identifies and prioritizes barriers to gamification adoption, suggesting mitigation strategies for businesses.

Key Points

  • This study aims to identify and prioritize key barriers to the adoption of gamification technologies.
  • Conducted a systematic literature review and expert opinions to identify barriers.
  • Employed Interpretive Structural Modeling (ISM) to reveal hierarchical interdependencies among barriers.
  • Used MICMAC analysis to categorize barriers based on driving and dependence power.
  • Identified eleven key barriers to gamification adoption including regulatory ambiguity and ethical considerations.
  • Culture and digital awareness gap are noted as the most influential barriers to adoption.
  • Provided mitigation strategies and outlined theoretical and managerial implications.

Cite This Study

Sharma et al. (2026) studied this question.

synapsesocial.com/papers/6a40b99561bb0a67205c5bd6https://doi.org/10.1002/joe.70045
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