The Impact of Digital Platform Capabilities on Value Co-Creation in Corporate Innovation Ecosystems: An Empirical Examination Based on the Digital Cultural Industry

Considering the high user engagement and collaborative content creation in the digital cultural industry, we explore how digital platform capabilities (DPCs) enable value co-creation in corporate innovation ecosystems (VCC-CIE). Drawing on dynamic capability theory and survey data from 504 employees of Chinese digital cultural enterprises, we analyze the impact of DPCs on VCC-CIE. DPCs were found to positively affect VCC-CIE, with organizational structural agility (OSA) and business model innovation (BMI) serving as mediators. Furthermore, digital business intensity (DBI) not only positively moderates the direct relationship between DPCs and VCC-CIE but also significantly moderates the mediating role of OSA, creating a moderated mediation model. This research advances our understanding of value co-creation in the digital age. Practically, it reveals that digital cultural enterprises can boost VCC-CIE by enhancing their DPCs, improving OSA, and adopting BMI.