Qualitative analysis explores algorithmic impacts on community dynamics, governance, and visibility on Douban, suggesting significant implications for cultural organization.
Algorithms are increasingly central to the organization of visibility, authority, and social ordering in contemporary information societies. Drawing on a year of extensive participant observation and 35 in-depth interviews conducted on the Chinese platform Douban, this article examines how algorithmic systems, user practices, and governance arrangements are co-constitutive in shaping boundary-making and internal ordering in interest-based communities. We show that repeated algorithmic encounters serve as potent socio-emotional triggers. These encounters intersect with cultural practices, community autonomy, and platform mechanisms to construct highly flexible, yet still semi-permeable boundaries. Furthermore, we identify a hybrid governance system that regulates visibility and generates identity anxiety, thus prompting users to develop adaptive strategies. To explain the co-production of expertise, visibility, and authority, we propose a three-capital framework comprising field-specific cultural capital, algorithmic meta-capital, and moral-normative capital. The findings illuminate the tension between community life, platform design, and the Chinese regulatory environment in defining cultural visibility and digital survival.
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Chang et al. (2026) studied this question.
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