Research shows Gen Z members engage in philanthropy at higher rates than others, indicating a shift in charitable behaviors.
New research from GoFundMe and the GivingTuesday Data Commons shows that members of Gen Z—those born between 1997 and 2012—already engage in philanthropy at higher rates than other adults, supporting causes through sharing, donating, advocating and community fundraising—and often in visible ways that inspire their peers to give as well.
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