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Comparative study examines how mural art influences urban identity and public discourse in two post-socialist cities, suggesting important implications for cultural policy.
This article examines mural art as a medium of public discourse and urban identity construction in post-socialist Europe through a comparative study of Kaunas (Lithuania) and Łódź (Poland). Both cities share industrial heritage and post-socialist transformation but differ in cultural policy and spatial organization. Using geospatial mapping, Google Street View, MapHub, and NVivo-assisted semiotic coding, all murals featured on official tourism websites were analysed. Findings reveal contrasting spatial distributions and approaches to representing history, culture, and civic identity. The study demonstrates how mural art functions as a strategic tool of symbolic place-making and urban branding.
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Juzelėnienė et al. (2026) studied this question.
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