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ChatGPT opened a new chapter for using artificial intelligence (AI). Our results from 500 senior corporate decision-makers, focus on trust in introducing company internal generative AI applications. We find that decision-makers’ perspectives differ between organisational departments, particularly those that face each other. Counterintuitively, ability is the most important factor to explain trust for decision makers in sales departments while for non-IT departments in organisations integrity is most important. We contribute to understanding how technology is trusted in different divisions of organisations when integrated into internal data sources and processes. Our results help to support different divisions when introducing AI applications.
Khac et al. (Thu,) studied this question.