The practice of international business continues to evolve with the fast changing global economy. For international business (IB) educators, this implies innovative and dynamic approaches to educating tomorrow’s managers and international business leaders. Among other things, business educators need to reflect new realities such as the digital transformation of business and the growing importance of emerging markets to make our teaching relevant, engaging, and innovative. Generation Z students and Millennials know a very different and complex world of multiple consumer personas, digital business models, a variety of portable communication devices, and virtual rather than face-to-face communications. Inevitably,they provide new challenges for international business educators. How can we best connect and communicate with this new generation of students via innovative pedagogical approaches such as the use of flipped classrooms,study-abroad programs, web-based or hybrid learning, and other active learning strategies in the classroom? This question is what motivated us to organize this special issue of JTIB on innovative pedagogical approaches in teaching international business.
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Akdeniz et al. (2019) studied this question.
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