Enterprise formation is often treated either as a procedural sequence of start-up activities or as a context-free account of opportunity pursuit. In response, this paper develops a conceptual review that integrates entrepreneurial cognition, process-based venture creation, and institutional analysis to explain how ventures emerge, adapt, and formalize under uncertainty. Methodologically, the review draws on interdisciplinary scholarship in entrepreneurship, innovation, strategy, and institutional theory and synthesizes it through iterative thematic comparison and concept integration. The paper identifies a key gap in the literature: there is limited conceptual work that explains how decision logics, venture-building capabilities, and institutional asymmetries interact across stages of enterprise formation, especially in emerging economies. The article’s contribution is twofold. First, it proposes an integrated process-capabilities-context framework linking ideation, validation, resource mobilization, legal structuring, launch, and maturation to entrepreneurial cognition and institutional conditions. Second, it uses the Nigerian context not merely as an illustration but as a theoretically generative setting for understanding formalization as a continuum shaped by informality, trust deficits, infrastructural constraints, and adaptive entrepreneurial practice. The review argues that enterprise formation is best understood as an iterative and contextually embedded process rather than a linear administrative sequence. Because the study is conceptual, its claims are interpretive and intended to guide future empirical testing rather than establish causal effects.
Yaibimi Simon Ayogoi (Wed,) studied this question.