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July 2, 2015International Journal of Strategic Communication

Strategic Social Media Management and Public Relations Leadership: Insights from Industry Leaders

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Authors

YLYi LuoMontclair State UniversityHJHua JiangIon Exchange (India)OKOwen Kulemeka

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Cite This Study

Luo et al. (2015) studied this question.

synapsesocial.com/papers/6a6cf29c75498292b707af99https://doi.org/10.1080/1553118x.2014.960083
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Also Consider

Synapse has enriched 3 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Reflections on the Field2007 · 79 citations
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  3. 3Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management2012 · 347 citations