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November 30, 1999Medical Entomology and Zoology

The 3M Model of Motivation and Personality: Theory and Empirical Applications to Consumer Behavior

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JMJohn C. MowenOklahoma State University

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John C. Mowen (1999) studied this question.

synapsesocial.com/papers/6a70459d439bab0cabc31833 https://doi.org/10.1007/978-1-4757-6708-7

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