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The editors of J. Chemometrics have been kind enough to invite me to outline some directions, which I think young chemometricians could find interesting for the future. This perspective paper is my response, in the form of an essay that summarizes how I see the field today. It builds on mistakes I have made and things I have learnt in my past 43 years of data analytic R&D, in food science and agriculture, in telecommunication, analytical chemistry and biomedicine, in different universities and companies, in many countries 1-6. This is not a review the field of Chemometrics. Instead, I present topics that I find interesting, challenging and not yet fully developed, hopefully within a coherent perspective. My biased selection of references was chosen to illustrate and expand on this perspective, linking to previous literature for further reading. The paper is primarily written for chemists and bio-medical scientists but readers from other fields may also find something of interest, for all sciences now face the same two problems: How to convert the future's Big Data from a burden to a boon, and how to combine theory and practice. How is the Real World joined together? What makes it tick? How can we know that, and what makes us tick? These are topics addressed by chemometricians and by our multivariate soft-modeling parents and siblings in fields like psychometrics, sensometrics, morphometrics etc. Since Svante Wold and Bruce Kowalski started it in the mid 70s, Chemometrics has grown to become a mature field of science, with an extensive literature and increasingly interacting with other fields. I believe the field of Chemometrics has a lot to learn from other disciplines—mathematics, statistics or computer science. Our heads are filled with domain-specific knowledge, so many of us are lousy in mathematics except for simple linear algebra of the type A = B × C + D, and pretty bad in statistics except for experimental design and simple cross-validation. Our multivariate methods—at least the ones that I know well—are powerful and versatile but they are linear and static. To describe the real world realistically, I think they need further development, e.g. with respect to temporal dynamics and feedback, spatial distribution, heterogeneity and nonlinearity. And most of our successful software packages now need fresh impulses from computer science and cognitive science. On the other hand, Chemometrics also has a lot to give to other disciplines. Our internal culture favors warm-hearted cooperation, rather than cutthroat competition. Academically, we want Real-World science, so we cherish a humble but aggressive attitude and despise passive arrogance. Our methods and approaches allow us to handle big data tables not to of of and for also know how to and learn from and from have on our but the computer from many other we to the of and the of Instead, we data with data methods that us Our data methods like and and the many us and the or and data These methods the not but for the of to we on and we can a on the of the real can also this to the of and of the I present my of Chemometrics a science culture for the and outline a for I describe some topics for in the young scientists learn data from Chemometrics and and to my science data to what a data domain-specific is also and data is and real the same The with the a of the is what is the The are not enough and or other data so is least in and fields. 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A lot of science has been and is by it or that is a and I that in the science of computer and multivariate that I believe our the is to statistics and that a in the and statistics is to the in and A is for to and for of all of To handle the future's Big we need a lot and I have my of how Chemometrics culture in the may to a the in science and in the On hand, the multivariate the of to the how the Real World to On the other hand, multivariate on e.g. from can to that e.g. is not they may It is to how and of what I builds on impulses from many I to so Svante Bruce and have been for my and I and are for and is for and are for data for this
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