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Query logs of Web search engines are a narrow huge source for a full-valued sociological analysis. The paper describes a common sequence of steps and tools of the query log-based sociological study. As an example, search images of Japan in the queries of Russian and U.S Web searchers are investigated. Two logs of the Russian search engine and one log of the U.S. search engine are automatically analyzed to detect and classify users submitted queries referring to Japan. User classes, co-relations between the classes and dynamics in both national audiences are studied.
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Nikolai Buzikashvili (2016) studied this question.
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