Blue Flags and Blue Economy: Evaluating Sustainable Marina Management

This paper explores the intersection of sustainable development and marine tourism through an in-depth analysis of the “Blue Flag” certification program as applied to marinas in the Attica region of Greece. The study investigates the environmental, social, and economic implications of Blue Flag-certified marinas, using a sample of five facilities that consistently meet international sustainability standards. Drawing on primary data collected through structured questionnaires and supported by secondary data from relevant institutional sources, the research assesses operational efficiency, compliance with environmental protocols, and the broader benefits of certification. Findings indicate that Blue Flag certification enhances marina prestige, visitor satisfaction, and environmental performance, though it has limited direct impact on revenue. The paper identifies key challenges such as energy consumption and berth shortages, while highlighting best practices in environmental management and safety. The study concludes with strategic recommendations to strengthen sustainable practices and enhance the competitive positioning of certified marinas within the Blue Economy framework.