This study compares the variety and frequency of camera shots and graphics in broadcasts of men's and women's NCAA Division I championship basketball games from 1991 to 1995. Hypotheses predict that broadcasts of women's games—in comparison to broadcasts of men's games—employ fewer camera shots and graphics, use camera shots and graphics of longer duration, and consume significantly less broadcast time. The data partially confirms the first two hypotheses but rejects the third.
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Hallmark et al. (1999) studied this question.
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