An experimental investigation of the effects of the level of sexual experience of men and women college students on their evaluations of opposite-sex peers varying in sexual experience was performed. Inexperienced men, and both inexperienced and moderately experienced women, rated highly experienced opposite-sex peers as less desirable dates and marriage partners than inexperienced and moderately experienced persons. Moderately and highly experienced men and highly experienced women tended to rate all opposite-sex peers similarly along these same dimensions. The findings were discussed in terms of the acquisition and social meanings of interpersonal sexual information and the methodological differences between the present study and earlier survey investigations.
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Istvan et al. (1980) studied this question.
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