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August 6, 2026International Journal of Rural Management

From Exclusion to Participation: Digital Competencies and Participatory Finance for Rural Women in Tunisia

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Authors

KBKarima BouzguendaUniversity of SfaxMBMohamed Amin BARDAUniversity of Sfax

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Overview

Quantitative study assesses crowdfunding adoption factors for rural women, highlighting implications for financial inclusion.

Key Points

  • This article examines the key drivers influencing rural women’s adoption of crowdfunding in Tunisia, focusing on digital competencies and contextual factors.
  • Quantitative study using structural equation modeling to analyze crowdfunding adoption.
  • Sample includes 250 female entrepreneurs in rural Tunisia.
  • Extended UTAUT model employed to identify predictors of crowdfunding adoption.
  • Perceived usefulness significantly influences crowdfunding adoption in rural women (p<0.05).
  • Risk and trust are crucial factors for adoption (p<0.05).
  • ICT knowledge mediates the effect of perceived usefulness and enhances financial inclusion.

Cite This Study

Bouzguenda et al. (2026) studied this question.

synapsesocial.com/papers/6a7437f4764cddc9499d5bc2https://doi.org/10.1177/09730052261469799
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